Shenkar
Graduates: 2025
Specialisms: Jewelry / Accessories / Silversmithing
My location: Tel Aviv, Israel
        
        
        First Name: Ofir
Last Name: Azrad
University / College: Shenkar
Course / Program: Jewelry Design BDes
Graduates: 2025
Specialisms: Jewelry / Accessories / Silversmithing
My Location: Tel Aviv, Israel
In my project “Bli Ayin Hara”, I explore superstitions and protective charms from a personal perspective, aiming to bridge tradition and innovation. The project examines the amulet not only as a protective object but also as one with emotional value—especially in moments of breakage or loss. Does its power fade when it breaks, or does the emotional connection grow stronger? I also explore the idea of multiplicity: is one amulet enough, or does having more enhance our feeling of safety? The jewelry pieces were created from a personal connection to the Moroccan tradition I grew up with, and from a desire to design a collection that weaves together cultural heritage and a modern design language."