Arts Thread

Rachel Reyes
Bachelor of communication design

MADA Monash University

Specialisms: Graphic Design / Marketing / Packaging / Animation

Location: Melbourne, Australia

rachel-reyes ArtsThread Profile
MADA Monash University

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Rachel Reyes

Rachel Reyes ArtsThread Profile

First Name: Rachel

Last Name: Reyes

Specialisms: Graphic Design / Marketing / Packaging / Animation

Sectors:

My Location: Melbourne, Australia

University / College: MADA Monash University

Course / Program Title: Bachelor of communication design

About

Hi! 


My name is Rachel, and I am a multidisciplinary designer based in Melbourne/Naarm with an interest in everything communication design!

I love the intricate nature of design, as it possesses the ability to breathe life into ideas and shape the way people perceive, behave, and feel. Through my work, I aim to create meaningful and impactful designs that not only serve their functional purpose but also resonate with individuals on a deeper level.

the pentland churchill champagne pol roger conscious case competition

My design proposal for the Pol Roger Brut Vintage gift packaging is a confluence of historical homage, artistic expression, and environmental responsibility. Featuring nuanced illustrations that honour Churchill's inspirational character and legacy on the outer packaging, and a unique cut-out that offers a glimpse into the world of Pol Roger, this design elegantly intertwines and celebrates their storied friendship. With a strong emphasis on sustainability, this design utilises premium recycled materials, transforming the packaging into a versatile, reusable bag perfect for carrying beverages, thereby greatly diminishing its ecological impact. This approach not only honours the past but also addresses the present need for eco-friendly practices. By leveraging Pol Roger's esteemed reputation, the design appeals to existing and new customers alike, seamlessly bridging past and present with a strong focus on environmental responsibility.